Ending the Page With a Decision
Writes the accept-and-sign close: one action, one owner, the first 48 hours, and an expiry with a reason behind it.
What it is for
Most proposals end in a sentiment — let us know your thoughts — and then live in email for three weeks. This writes the closing section as a decision taken on the page: what accepting means, what happens in the first forty-eight hours, what you need before work starts, and an expiry with a defensible reason. It also hands the reader two sentences they can forward to whoever really signs.
The skill
Write the closing section of a proposal page. It has to end in an action taken on the page, not in an email thread that starts a week of silence. Deal: [...] Who can actually sign: [name, role] What we need to start: [signature / deposit / PO number / kickoff date] Our next available start date: [...] Expiry I am willing to defend: [...] Write: 1. One sentence naming the decision: what accepting means, in plain words. 2. What happens in the first 48 hours after they accept. Three bullets, each with who does it. This is the part that removes the fear. 3. What we need from them to start, as a short list. Anything they will have to chase internally, name it now rather than after signing. 4. The commercial conditions on acceptance: deposit, payment schedule, the date the pricing expires, and what happens after that date. 5. One named person to reply to, with a direct line. Rules: - One action. If the page offers signing, a call booking and a reply by email, they will pick the one that requires no decision. - Do not end on "let us know your thoughts" or "we are excited to". A page that ends in a feeling ends in nothing. - The expiry needs a real reason: a start date, a rate change, capacity. An arbitrary deadline gets tested, and then it is gone. - If someone other than the reader has to approve this, write the two sentences they can forward to that person. Make forwarding easy or it will not happen. Give me the section, then the one sentence I send the moment they accept.
How to install it
1. Open the tool and start a new conversation, project or template. 2. Paste the text below wherever the tool keeps standing instructions — usually called system prompt, instructions, or persona. 3. Save it so it applies to every run rather than a single message.